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Gaya APA

Malhotra, N, K. et al (2005). Riset pemasaran : Pendekatan terapan Jilid 1 (Ed. 4, Cetakan Pertama). Jakarta: Indeks.

Gaya MLA

Malhotra, Naresh, K.. et al. "Riset pemasaran : Pendekatan terapan Jilid 1". Ed. 4, Cetakan Pertama Jakarta: Indeks, 2005. Text.